Working closely with OpenTable’s Brand Studio and global Marketing and PR stakeholders, we worked as a team to refresh the identity for OpenTable’s Diners’ Choice award program across all touchpoints for both diners and restaurants.
OpenTable’s Diners’ Choice awards restaurants on the platform that are most beloved by diners, as told in their post-dining reviews.
OpenTable provided winners with a variety of digital assets to share on social or online, as well as a window cling to display at their place of business.
Credits
Role: Art Direction, Design, Hand-lettering
Agency: Ready State
Brand Direction: Erich Grois
Photography: Davide Luciano